Blog
4
min read

ParkBee Expands Greystar Partnership

Rafael Darghan Novoa
14.09.2025
4
min read

ParkBee expands its Greystar partnership with fully integrated management at Killick Street, delivering up to £10,000 per parking space annually through ParkBee's platform connecting to all major UK parking apps.

Greystar

A new milestone with Greystar International

We're proud to announce the expansion of our collaboration with Greystar International, marking a new milestone in our partnership. This deepened relationship demonstrates Greystar's confidence in ParkBee's ability to optimize parking assets at institutional-quality properties.

ParkBee will now manage the Killick Street location with a fully integrated approach—bringing all parking spaces onto our smart platform and taking complete responsibility for the parking operation.

Fully integrated management at Killick Street

The fully integrated approach means ParkBee handles every aspect of parking at Killick Street. Greystar gains the benefits of optimized parking performance without dedicating any internal resources to parking management.

By connecting to all major parking apps through a single integration—including JustPark, YourParkingSpace, and RingGo—we ensure the highest possible revenue per space. This multi-channel approach is something individual property owners cannot achieve independently. It requires the technology infrastructure, app partnerships, and operational systems that ParkBee has built over years.

The result? Killick Street now generates up to £10,000 per parking space per year—turning what were underutilised assets into high-performing revenue streams.

£10,000 per space: The numbers that matter

Up to £10,000 per parking space annually represents exceptional performance in the UK parking market. This revenue level reflects several ParkBee capabilities working together:

Multi-channel demand generation. By connecting Killick Street to JustPark, YourParkingSpace, RingGo, and other platforms simultaneously, ParkBee brings demand from across the UK parking ecosystem. Each app reaches different user segments—some drivers prefer JustPark, others use YourParkingSpace, RingGo serves yet another audience. ParkBee captures all of them.

Dynamic pricing optimization. Revenue maximization requires sophisticated pricing that responds to demand patterns, competitive dynamics, and booking windows. ParkBee's algorithms handle this continuously, ensuring Killick Street captures maximum value across all time periods.

Operational excellence. High revenue requires high occupancy, which requires flawless operations. ParkBee's proven systems ensure seamless user experiences, minimal friction, and satisfied customers who return and recommend the location.

Strategic location management. Understanding how to position and market a specific location within competitive markets requires expertise. ParkBee brings years of experience optimizing properties across London and the UK.

Beyond parking: Transforming urban assets

But this partnership is about more than just parking revenue. ParkBee is transforming underused urban spaces into value-added services for property owners, residents, and travellers.

Urban parking often sits underutilized—capacity designed for peak demand sits empty most of the time, generating no return on significant real estate investment. By connecting this capacity to demand through our platform, ParkBee transforms static assets into dynamic revenue generators that serve multiple stakeholders.

Property owners like Greystar gain optimized financial performance from their parking assets. Residents enjoy modern parking access when they need it. Travelers discover convenient parking through the apps they already use. Cities benefit from better utilization of existing infrastructure.

Greystar's real estate expertise meets ParkBee's platform

By combining Greystar's real estate expertise with ParkBee's tech-driven platform, we're building a more accessible, efficient, and future-ready urban mobility network.

Greystar understands property management, tenant relationships, and asset performance at institutional scale. ParkBee brings specialized parking optimization capabilities that complement this expertise. Rather than Greystar building parking technology and operations from scratch, they partner with specialists who've perfected it.

This partnership model works because both parties focus on what they do best. Greystar manages world-class properties. ParkBee delivers world-class parking optimization. Together, the result exceeds what either could achieve independently—as the £10,000 per space at Killick Street demonstrates.

Strengthening relationships with UK asset managers

This deepened collaboration strengthens ParkBee's role as a trusted partner to forward-thinking asset managers across the UK and Europe—and we're just getting started.

When sophisticated institutional investors like Greystar expand their partnerships with ParkBee, it validates our approach and capabilities. Asset managers don't make these decisions lightly—they evaluate performance, compare alternatives, and select partners based on demonstrated results.

Greystar's decision to expand our partnership and implement fully integrated management at Killick Street reflects confidence in ParkBee's ability to deliver at their portfolio standards. This matters significantly for other UK and European asset managers evaluating parking optimization partners.

What fully integrated management means

The fully integrated approach at Killick Street represents ParkBee's complete service offering for institutional partners:

Complete operational responsibility. ParkBee handles all aspects—technology, pricing, marketing, customer service, payment processing, performance reporting. Greystar receives revenue and performance updates without operational involvement.

Multi-platform visibility. Connection to all major UK parking apps through ParkBee's single integration, ensuring comprehensive market reach without Greystar managing multiple partnerships.

Institutional-grade reporting. Performance tracking, financial reporting, and operational metrics that meet the standards sophisticated asset managers require.

Proven revenue optimization. The systems, expertise, and technology that deliver results like £10,000 per space at properties across ParkBee's network.

The beginning of expanded collaboration

We're just getting started with Greystar. Killick Street demonstrates what ParkBee delivers when given full responsibility for parking optimization at institutional-quality properties.

For Greystar, success at Killick Street creates a proven model that could extend across their UK portfolio. For ParkBee, it strengthens our position as the parking partner that institutional asset managers trust for complete management at their premium properties.

The £10,000 per space performance isn't just a number—it's evidence of what's achievable when property owners partner with specialists who've built the technology, demand channels, and operational systems that maximize parking performance.

The Greystar partnership demonstrates what institutional-grade parking optimization looks like. If you're curious whether your properties could achieve similar performance with ParkBee's fully integrated approach, we're happy to discuss what that might look like based on your locations and current operations.

Ready to maximise your parking revenue?

ParkBee connects your parking spaces with millions of drivers and apps, bringing you more bookings and higher occupancy rates.