Years of Partnership: How ParkBee Transformed H.L.T.C. de Metselaars' Parking

When smart parking met sports community: 8 years of success

We've proudly worked with H.L.T.C. de Metselaars in Scheveningen for over 8 years, making them one of the first sports clubs to benefit from joining the ParkBee network. This long-standing partnership demonstrates exactly what ParkBee delivers: sustainable revenue transformation that works year after year.

What started as ParkBee's solution to optimize unused space has become a powerful, reliable income stream for the club—delivering enhanced experiences for members while supporting the club's future growth and development.

A pioneering sports club partnership

H.L.T.C. de Metselaars was ahead of the curve when they partnered with ParkBee eight years ago. At the time, few sports clubs recognized that their parking facilities represented untapped revenue potential. Most saw parking as a necessary amenity that cost money to maintain rather than an asset that could generate significant income.

ParkBee showed them a different reality. Their parking lot at Berkenbosch Blokstraat in Scheveningen had substantial capacity that sat empty during weekdays, evenings, and off-peak hours. By connecting this underutilized space to ParkBee's network, the club gained access to thousands of drivers in the Scheveningen area looking for convenient, affordable parking.

What ParkBee has delivered over 8 years

This partnership represents a textbook example of what's possible when ParkBee's smart parking technology meets sports community needs. Over eight years, ParkBee has consistently delivered:

Reliable, growing revenue stream. ParkBee has transformed the club's parking from a cost center into a dependable income source that supports their operations and investments. Unlike one-time initiatives, this revenue compounds year after year as ParkBee expands its network and brings more drivers to the location.

Zero operational burden for club management. H.L.T.C. de Metselaars doesn't handle bookings, customer service, payments, or access management. ParkBee's fully digital, low-effort model means the club receives revenue without dedicating staff time or resources to parking operations.

Enhanced member experience. ParkBee's technology ensures club members always have priority access through dedicated functionality while the system simultaneously serves public users during non-peak periods. Members benefit from modern, seamless access without any operational conflicts.

Continuous technology improvements. Over eight years, the club has benefited from ParkBee's ongoing platform enhancements—from basic access systems to today's advanced ANPR technology with dedicated member functionality—all without additional investment from the club.

How ParkBee optimizes sports club parking

At ParkBee, we offer the best experience for sports communities and guarantee the highest earnings per parking space through proven capabilities:

Extensive, ever-growing network of parking apps. H.L.T.C. de Metselaars' parking connects to ParkBee's ecosystem of millions of drivers across multiple platforms. This demand generation is something no individual sports club could achieve independently—it's the result of ParkBee's years of network building and platform partnerships.

Fully digital, low-effort management model. The club doesn't need dedicated staff, special training, or ongoing operational involvement. ParkBee handles everything: dynamic pricing that maximizes revenue, user acquisition across multiple channels, 24/7 customer support for public users, automated payment processing and reconciliation, and continuous optimization based on usage patterns.

Seamless technology with member priority. ParkBee's ANPR (Automatic Number Plate Recognition) provides frictionless access—members drive in and out without barriers, cards, or apps. Our dedicated functionality ensures club members always have priority while ParkBee simultaneously monetizes capacity during off-peak periods without operational conflicts.

Why sports clubs are joining ParkBee's network

The H.L.T.C. de Metselaers partnership demonstrates why sports clubs and leisure centers across the Netherlands are connecting to ParkBee:

Proven long-term performance. Eight years of reliable revenue proves ParkBee's model works consistently, not just as a short-term solution.

No capital investment required. ParkBee provides the technology, hardware, and operational infrastructure. Clubs gain state-of-the-art parking systems without upfront costs.

Member satisfaction maintained. ParkBee's technology ensures members never lose access or convenience—in fact, the modern systems often improve their experience compared to traditional parking management.

Professional operations without staff. Sports clubs can focus on their core mission—serving members and managing facilities—while ParkBee handles all parking complexity.

A model for sports and leisure facilities

To all sports clubs and leisure centers in the Netherlands: If you've got a parking lot, ParkBee has the proven solution to make it work harder for you and your members.

Most sports facilities have the same opportunity H.L.T.C. de Metselaers recognized eight years ago. Your parking lot probably sits partially empty during significant portions of the week. Those empty spaces represent unrealized revenue that could support your club's development, facility improvements, or program expansion.

ParkBee transforms that opportunity into reality. We bring the technology, the demand, the operations, and the proven track record. You provide the parking spaces. Together, we create sustainable income that supports your club's future.